Last Friday I had a very exciting day of fun East of the river! Starting with a visit to The Laden Showroom in Shoreditch...
The Laden Showroom is the home of Independent fashion in London, and has been showcasing the best of independent fashion since 1999. If you’re ever in the area I’d say it’s well worth the visit. I love their own label Renee London:
And I always love a bit of Your Eyes Lie!
Check out the rest of brands they look after! Laden.co.uk
If ever there were any doubts in my mind about not keeping up with my challenge (only buying from indies up until after show) they were truly forgotten about after this visit.
I also got to meet up with Barry Laden, owner of the showroom and got to find out all about his exciting new venture and when I say exciting I mean super exciting!
Barry Laden’s only gone and opened up the first clothing factory in decades in East London!
East End Manufacturing opened in February this year and is going from strength to strength.
Even ol’ Boris Johnson has been down to the factory and had a go on a sewing machine. http://www.youtube.com/watch?v=Pc3Edq-h-LQ
There are big plans in the pipeline for East End Manufacturing. Through crowd funding (look this up if you are a start-up and need financing) Barry Laden has managed to fund expansion plans already which means taking on more manufacturing work from more brands!
By going down the crowd funding route BL’s managed to avoid the banks and receive true
support from the wider community. The plans received full funding within 8 days! Amazing results considering it normally takes an average of 45 days with only 1 out of 10 even getting the funding!
I think this shows just how ready we are to go local. I mean seriously, how many stories of poor working conditions overseas do we need to hear about?
Ethics should not be compromised EVER.
The Made in Britain stamp is more valuable than ever right now, not only because of its ethical associations but also because it represents quality.
The future looks better than it has in a long time for Made in Britain and I’m truly looking forward to it!